In Casino, Martin Scorsese tackles the mob genre for the second time after Goodfellas. His film centers around Sam “Ace” Rothstein (De Niro), an expert gambler and handicapper who is asked to run the Tangiers casino in Las Vegas for a crime boss. He and his mob partners, including Nicky Santoro (Pesci) and Ginger McKenna (Stone), quickly find themselves juggling gambling and family commitments.
Gambling is a popular pastime in many cultures throughout history. In the modern world, casinos are typically designed to be immersive environments that encourage players to stay longer and gamble more by creating a sense of timelessness and by using lighting, sounds, and layouts that make it difficult for the player to leave. They also offer a variety of games to appeal to different types of players. This approach increases the profitability of the casino by bringing in new customers and keeping current ones interested in spending more money.
Moreover, casinos often use loyalty programs to reward regular players. These rewards can include free meals, drinks, hotel rooms, and access to events or VIP lounges. These incentives increase the amount of time a player spends gambling and can lead to spur-of-the-moment decisions to keep gambling, even when they are losing money.
Finally, casinos place essential amenities like toilets and cash machines deep inside their gaming floors to prevent players from leaving the casino without making a bet. This strategy entices players to make more bets because they must walk past several slot machines and tables on their way to these facilities.